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Crafting a meaningful experience with millennial wealth creators

How do charities and fundraisers develop strong relationships with #YoungGivers? This question formed the basis of our #YoungGivers research, published in April 2021. Here, we summarise our learnings and hear directly from wealthy millennials about what they want from a charity relationship.


The campaign allowing anyone to become a vaccine philanthropist

Over the course of Covid, the world’s richest have stepped up and drawn on their personal money to aid the recovery. But the infrastructure has not existed for people at an average wealth level to do the same. We look at one campaign changing that…

millennial donors

Top 10 needs of millennial donors (and how to meet them)

Our recent research into #YoungGivers highlights that charities and fundraisers develop stronger relationships with young and wealthy donors if they understand them better. We highlight the top 10 things we’ve learnt about millennial donors and demonstrate how you can meet their needs.

our common good

Reinventing philanthropy for today | Our Common Good

“If the state will provide less, who will provide more?” This sentence guided John Nickson down the journey of developing a new approach to philanthropy. We speak with John, and fellow co-founder Paul Donovan, to learn about their new philanthropic initiative designed to help left-behind communities across the UK.